Commercials

There is nothing like a great commercial. Sure sitcoms, movies, and sports are fun ... but they aren't nearly as fun as a good commercial. Why? I think it's because we expect to be entertained by everything on TV ... whether it be your reality show, a football game, or your favorite rom com... you expect to be entertained in some way ... otherwise you wouldn't be watching. But with commercials, over the years, we've been trained to think they're boring and meant to make you buy products you don't want anything to do with. They've just been a distraction from your favorite show all these years.

I think finally companies are starting to get the big picture ... advertising is not going to get you big sales RIGHT NOW!! But ... if you have a funny commercial and it plays quite frequently ... you may just get your product in the mind of your buyers which means next time they're out shopping ... sub consciously, they might just find themselves buying that product.

It's the same with radio ... just ask Murray from Fine Furniture Oasis .... he has done so much advertising over the years that everyone automatically thinks FFO when they're looking for an ottoman. I don't care what you say ... when you need something for the house ... you automatically recite these words in your head ... Fine Furniture Oasis 145 2nd ave. NW!

Anyway, here's my favorite commercial out there right now ... I use Axe ... but may just change because of it!